These Controversial Vintage Ads Show How Women Were Viewed Before the Millennium

For a long time, women weren’t encouraged to work in certain professions because, above all else, they were required to be keeping a home and raise their children. However, there were some professions that women were not only encouraged to work in but were very much “needed” for.

Female air hostesses were integral to the air force industry in order to make the service look desirable and exclusive. However, no industry was ok with women looking natural at that time… That’s why in 1944, American Airlines created this advertisement calling for women to work for the company. They might try to make this sound inclusive, but there is only one kind of woman they want.